Imagine this scenario:
You meet someone through a mutual friend. A week later, you see them again and introduce yourself like it's the first time. A few days after that, you bump into them and... yep, another fresh introduction.
Awkward, right?
This is what being a college coach feels like when reading most recruit emails.
The Introduction Loop
Every email starts the same way: "Hi Coach! My name is Jane Smith, I'm a forward from Random High School..."
Even when that recruit has been emailing that coach for months.
It's not just a little strange - it's a wasted opportunity to share something meaningful instead.
Breaking The Cycle
College coaches get dozens of recruit emails each week. During tournament season? Hundreds.
Most players respond by:
- Starting fresh each time
- Reintroducing themselves
- Restating their basics
- Restarting the relationship
There's a better way.
The Threading Solution
Instead of treating each email like your first contact:
- Keep one email thread going
- Build on previous conversations
- Jump straight into what's new
- Show consistent interest
Now coaches can scroll through your entire history with one click. They see your:
- Consistent communication
- Genuine interest
- Development over time
- Authentic enthusiasm
But most importantly? They see you're organized and professional.
One Thing That Works
For each school you're contacting:
- Create a folder in your email
- Start one clear subject line: "[University Name] x [Your Name]"
- Reply to that same thread every time
- Skip the reintroductions
- Focus on what's new and meaningful
Reality Check
Every time you reintroduce yourself, you're telling the coach "I don't think you remember me."
Trust the relationship you're building. Build on it. Don't restart it.
Want my complete email communication strategy? The Field Hockey Recruiting Playbook just launched earlier this month, and includes my proven system for building meaningful email relationships with coaches.
P.S. Next week, I'll reveal something that makes coaches take real notice - and it has nothing to do with your emails.
